Responsible Tourism Award 

Responsible Tourism Award  2008

BEST PERSONAL CONTRIBUTION

sponsored by Tourism Ireland

Joint winner: Jane Ashton – Head of Sustainable Development – TUI Travel PLC For successfully advocating the case for sustainable tourism in First Choice since the mid-nineties and for taking responsibility for securing change and providing leadership in First Choice and now TUI Travel, and across the large operator sector as demonstrated through the ground breaking People and the Environment report and the World Care Fund.

Joint winner: Diana McIntyre-Pike – Chair/CEO – Countrystyle Community Tourism Network An innovator and leader for many years in Jamaica, Diana McIntyre-Pike has worked with communities to develop village stays and community experiences, as well as with the larger resorts and operators to market them, developing the Countrystyle Institute for Sustainable Tourism (CIST) to provide training to communities in basic hospitality skills, entrepreneurship and environmental awareness.